Lots of hospitals are snapping up clinics and physician practices. One major consultancy recommends they also consider acquiring digital health startups and other vertically-integrated companies.

The advice comes amid a record timespan in healthcare mergers and acquisitions.

Healthcare M&A; in the U.S., in fact, totaled $241 billion by May 2015, the highest year-to-date figure ever, according to a new report from Accenture. And such changes in the healthcare landscape should prompt executives to look at asset accumulation differently.

“Provider executives must avoid the trap of viewing deals as one-off opportunities to create a new revenue stream or add market share,” Accenture said. “The best prepared executives will systematically and rigorously manage M&A; opportunities as a portfolio, and evaluate how a potential deal will influence the whole.” Read the orignal post here